STYR Labs Inc. Is Utilizing Mr. Checkout’s Fast Track Program To Reach Independent Sporting Goods Stores Nationwide

STYR.24, Industry’s First Integrated 3-in-1 Nutrition, Hydration and Motion Tracking Kit Now Available in Partnership With Mr. Checkout

Tuesday, April 24th 2018 via PR Newswire

Meet STYR.24, the industry’s first seamlessly integrated, low-cost, fitness, hydration & nutrition ecosystem combining the Activity Tracker, Smart Scale and Connected Bottle in a single offering. All three devices work together via Bluetooth to deliver important insights and help build a more optimized person.

SCOTTSDALE, Arizona – STYR Labs, the innovator in the field of personalized nutrition as a service, has announced the general availability of its STYR.24 3-in-1 Combo Kit through Mr. Checkout’s distribution network.

“As consumers get more involved with their nutrition, they’re continuously looking for more precision and personalization,” said Sergio Radovcic, Founder and CEO of STYR. “Our offering provides an affordable entry point to delivering big data and AI benefits through continuous monitoring and interactive coaching.”

STYR.24 is the industry’s first seamlessly integrated, low-cost, fitness, hydration & nutrition ecosystem combining the Activity Tracker, Smart Scale and Connected Bottle in a single offering. All three devices work together via Bluetooth to deliver important insights and help build a more optimized person.

It starts with the touchscreen-equipped activity band that tracks steps, calories, distance, activity and percentage of step goal achieved. Water resistant, slim, comfortable and easy to wear with exceptionally long battery life of up to four weeks.

It continues with the all-glass body weight and body composition scale with large LED display that uses bioelectrical impedance to measure weight, body fat percentage, BMI, visceral fat percentage, bone mass density, and body water content.

Finally, the connected bottle helps track fluid consumption and displays the percentage of daily hydration goals, while continuously adjusting daily targets based on the environmental conditions and activity data.

All three devices are easily synchronized using the free iOS and Android app featuring voice food logging (e.g. recognizing “I had a bagel and coffee for breakfast”), in addition to tracking sleep, heart rate, and mood. The app leverages user’s motion, biometric data, diet, and lifestyle inputs to generate insights and create science-based nutritional product recommendations and actionable plans.

About STYR Labs

Launched in 2014, the company’s proprietary HDI platform cross-references data learned from activity, sleep, hydration and food with 250,000 scientific papers and clinical studies to create an optimized nutritional plan for the individual. Combined with the company’s line of wearable devices and the ability to purchase fully traceable, personalized dietary supplements and functional foods directly through the app, STYR offers the first and only closed loop system for personalized nutrition available in 105 countries worldwide.

Media Contact Company Name: STYR Labs Inc. Contact Person: Taylor Shearer

About STYR Labs

Launched in 2014, STYR Labs' singular focus is to make the world a healthier place through the personalized-nutrition-as-a-service STYR Labs app and devices. With the ability to sync and link devices that track activity, body composition and hydration, coupled with the world's first voice-activated food-logging system that tracks macro and micronutrients per meal, the platform paints a unique picture of every user. Evolving with each user through machine learning technology, the STYR Labs app makes supplementary recommendations that are personalized to the individual, and can be ordered as subscriptions that are then delivered directly to our customers' doorsteps.

Media Contact: Ian Shiell, STYR Labs, Inc, 602-345-1990, ian@styr.com